What are the prominent characteristics of ethnographic research and phenomenological research?

The main difference between ethnography and phenomenology is that ethnography focuses on the collective experiences within a certain culture whereas phenomenology focuses on the individual experiences.

What is ethnographic research design?

What are ethnographic methods? Ethnographic methods are a research approach where you look at people in their cultural setting, with the goal of producing a narrative account of that particular culture, against a theoretical backdrop.

What are the 8 important things to consider in doing ethnographic research?

The eight steps are summarised as follows:
  • Identify the Core Product Idea.
  • Formulate the Research Questions.
  • Finalize Research Location.
  • Determine the Ethnographic Research Type.
  • Seek Approvals.
  • Conduct Ethnographic Research.
  • Analyze the Collected Data.
  • Create the Requirements Document.

Which of the following is not one of the 7 characteristics of ethnographic research?

Choice b is not a characteristic of ethnographic research since ethnographic research is completed in a real-life setting whereas this choice states otherwise. All the other choices are actual characteristics of ethnographic research.

What are examples of ethnographic research?

A classic example of ethnographic research would be an anthropologist traveling to an island, living within the society on said island for years, and researching its people and culture through a process of sustained observation and participation.

Which is component of ethnographic research?

Individual methods which are available within an ethnographic study include: participant observation, interviews and surveys. All of these ethnographic methods can be very valuable in gaining a deeper understanding of a design problem.

What are the key components of ethnography?

To write a basic ethnography you need these five essential parts:
  • A thesis. The thesis establishes the central theme and message of your research study. …
  • Literature Review. A literature review is an analysis of previous research now on your research topic. …
  • Data Collection. …
  • Data Analysis. …
  • Reflexivity.

What are the main features of an ethnographic interview?

Ethnographic fieldwork usually involves conducting observation, interviewing informants, note-taking, making maps, collecting life histories, analyzing folklore, charting kinship, keeping a diary, audio and videotaping, collection of relevant materials and documents, keeping a field journal, and taking photographs.

What are the values of ethnographic research?

The ethnographic method, applied with rigor, is valuable in the analysis of a real phenomenon if the particular context in which the study developed is well defined. With an ethnographic approach, researchers can uncover cultural nuances that evidence different realities.

What is ethnography in simple terms?

Ethnography is a type of qualitative research that involves immersing yourself in a particular community or organization to observe their behavior and interactions up close. The word “ethnography” also refers to the written report of the research that the ethnographer produces afterwards.

What are the three main types of ethnography?

However, in this article, they have been divided into 3 different categories and they are known as medical ethnography, business ethnography, and educational ethnography. These three categories have been chosen to provide the most possible information about human behavior and much more.

What is the purpose of ethnography?

The primary purpose of ethnography is to gain a holistic understanding of a social or cultural group.

Is ethnography a method or methodology?

To understand that ethnography is a methodology (a style of thinking and doing), not a mere technique. To learn an alternative classification of the array of social research methodologies, avoiding the qualitative/quantitative opposition. To locate ethnography in the social research landscape.

Is ethnography qualitative or quantitative?

qualitative
Ethnography is a qualitative method for collecting data often used in the social and behavioral sciences. Data are collected through observations and interviews, which are then used to draw conclusions about how societies and individuals function.

How many types of ethnography are there?

There are several types of ethnographic research, namely; business, educational and medical ethnographic research. All based on different fields of human endeavor and each type is defined by specific characteristics.

What makes ethnographic research unique?

Ethnography is the branch of anthropology that involves trying to understand how people live their lives. Unlike traditional market researchers, who ask specific, highly practical questions, anthropological researchers visit consumers in their homes or offices to observe and listen in a nondirected way.

How many respondents are in ethnographic research?

We estimate that ethnographic research should require 25–50 interviews and observations, including about four-to-six focus group discussions, while phenomenological studies require fewer than 10 interviews, grounded theory studies 20–30 interviews and content analysis 15–20 interviews or three-to-four focus group …

What is ethnography research strategy?

Ethnography is a research strategy that allows researchers to explore and examine the cultures and societies that are a fundamental part of the human experience. Unlike many other scientific research strategies, the ethnographer as researcher is not typi- cally a detached or uninvolved observer.

What are the weaknesses of ethnography?

Ethnographic research has several disadvantages to consider as well. Ethnography is time consuming and requires a well-trained researcher. It takes time to build trust with informants in order to facilitate full and honest discourse. Short-term studies are at a particular disadvantage in this regard.

Can ethnography be quantitative?

Quantitative Ethnography is a methodology that blends qualitative and quantitative approaches into a solution for overcoming the weaknesses of traditional methods when applied to big data. Quantitative Ethnography views big data—and data more generally—as evidence about the discourse of particular cultures.

How long is ethnography research?

For something to be ethnography it needs to, of course, involve use of ethnographic methods, such as participant observation (as one element), and also time. I see a minimum of 6 months as being necessary for good ethnographic research and it is much better if one spends at least a year at one’s field site.